June 6, 2021

Check out the recent Redfin article we were featured in:Experts Reveal Their Best Tips on Choosing the Right Art for Home Staging

A well-staged home can make all the difference in enticing a buyer to tour a listing, and something as simple as the artwork you choose can make or break a sale. Your home is where your design personality shines through, but when staging your home for sale, it’s important to keep personal mementos and photos tucked away to appeal to a wide range of buyers.

Everyone will inevitably have differing design opinions, but with a few simple tips and tricks, choosing the right artwork for your home when staging can help buyers envision themselves living there. To help put your home on a buyer’s “must-have” list, Redfin reached out to us and other design experts from Irvine, CA, all the way to Calgary, AB, for our best advice on choosing the right art for home staging. 

Experts Reveal Their Best Tips on Choosing the Right Art for Home Staging

Many people I have spoken to about staging their homes at first thought that home staging is simply about removing clutter and decorating their home. Home staging is so much more.  Home staging draws home buyers in through an emotional connection to the home. One of the opportunities that home stagers capitalize on to create an emotional connection is the use of artwork, thoughtfully hung throughout the home.

Below, I am sharing a few additional tips based on homes I recently staged; all of which received offers up to 5 figures above asking! 

Notice in the picture above for a home that I staged both the artwork above the sofa and the pillow on the sofa provide subliminal messages for prospective homebuyers, “home”. It doesn’t hurt to allow the artwork to help sell the home.

In another home that I staged, shown above, the homeowner had a gallery wall with many beautiful family photos in it. The challenge when putting your home on the market is that it’s difficult for prospective homebuyers to envision themselves in your home when they are seeing pictures of you and your family. When I suggested that we replace the gallery wall with a single piece of art, she was concerned because of the amount of holes already in the wall. So we came up with an alternative option. She swapped out her family photos with photos of scenery and nature, leaving the gallery wall in tact.

When staging a home, artwork doesn’t always have to be pictures / art. As shown in the picture above of another home I staged, this mirror was a great option for this blank wall. This was a center unit townhome and the mirror helped to reflect the light in this small dining room, helping the room to feel bigger.

Artwork should be hung at eye level. For stagers, our rule of thumb is the center point of the art should be 60″ from the floor. If hanging above a piece of furniture, you can go 6-8″ above the highest point of the furniture.  Artwork should also be scaled appropriately and should be approximately 2/3 the width of whatever piece of furniture it is hanging above. Otherwise, the scale will be off. 

Home staging involves so much more than artwork. If you need help staging your home, I’d love to help you make the transition by transforming your current home to highlight its best features and get you top dollar. Feel free to contact me at Kelly@elegantransitions.com if you’d like a consultation with guidance on how to do-it-yourself, or if you’d like to consider having me come in and do the staging for you.

About the author 

Kelly DeTommaso

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